A controversial print ad created by the Australian ad agency M&C Saatchi won the prestigious Silver Lion Award in Cannes this year.

The main title of the ad is “Why you should never buy a shirt tailored by a Bulgarian” and says that Bulgarians are known for having fingers fat as sausages and must not be trusted to make clothing purchases.

Well, I wonder why Australians need shirts. We all know that typical Australians are aborigines famous with their naked lifestyle. From our history lessons we all know that the rest of the population are prisoners. Why would prisoners need shirts? The have jail suits.